Bloggers
Top 25 Famous Blog in Singapore

Blogging in Singapore is far from dead. Despite the rise of social media, famous blog in Singapore continue to attract massive traffic, offering insights on food, travel, lifestyle, and digital marketing.
Whether you’re looking for trusted reviews, travel inspiration, or insights into blogging success, these platforms provide valuable content. Some have even evolved into top blog websites in Singapore, shaping trends and influencing industries.
Want to explore the most popular blogs in Singapore? Keep reading to discover the best platforms and what makes them stand out.
Contents
- Top 25 Famous Blogs in Singapore
- LET’S
GROW
YOUR
TRAFFIC
- Let Us Show You How to Boost Your Website for MORE Traffic!
- 4. RainbowDiaries
- 5. LydiaScapes Travel
- 6. Teenage Magazine
- 7. Seth Lui
- 8. Parka Blogs
- 9. myBeautyCravings
- 10. Will Fly for Food
- 11. Ladyironchef
- 12. Expat Living
- 13. Salary.sg
- 14. Eatbook
- 15. Home Decor
- 16. Alvinology
- 17. I eat I shoot I post
- 18. Vivawoman
- 19. Singapore Motherhood
- 20. Teenage
- 21. Daniel Food Diary
- 22. The Smart Local
- 23. Mothership.sg
- 24. The Online Citizen
- 25. mrbrown.com
- The Blogging Scene in Singapore: Growth, Influence, and Future Trends
- What’s Next for Blogging in Singapore?
- Conclusion – Famous Blog in Singapore
Top 25 Famous Blogs in Singapore

1. Glitz

Looking for insights on lifestyle, travel, and food recommendations? Glitz is your go-to source. Launched in 2021, this famous blog in Singapore provides the latest fashion news, cultural guides, and must-visit food spots.
Although relatively new, Glitz is gaining popularity as a reliable top blog website in Singapore. Whether you need style inspiration or dining recommendations, Glitz always has an answer.
Website: https://glitz.beautyinsider.sg/
Facebook: https://www.facebook.com/BeautyInsiderSG/
Instagram: https://www.instagram.com/beautyinsidersg/
2. Beauty Insider

As Singapore’s largest platform for beauty reviews and rewards, Beauty Insider is a well-known famous blog in Singapore. It offers insights into beauty treatments, salon services, and skincare products with authentic and trusted reviews.
Beauty enthusiasts rely on this popular blog in Singapore for expert recommendations before making purchases. From product comparisons to beauty trends, Beauty Insider covers it all.
Website: https://beautyinsider.sg/
Facebook: https://www.facebook.com/BeautyInsiderSG/
Instagram: https://www.instagram.com/beautyinsidersg/
Youtube: https://www.youtube.com/channel/UCivBkbF77mVPcpGfgz9dMxA
3. Maple Tree Media

While primarily known as a digital marketing agency, Mapletree Media also runs an insightful blog covering topics on branding, SEO, content marketing, and web design. It’s a valuable resource for businesses and individuals looking to navigate Singapore’s competitive digital landscape. Whether you need tips on improving online visibility or staying updated on the latest marketing trends, this blog provides practical knowledge for digital success.
Website: https://mapletreemedia.com
Facebook: https://www.facebook.com/mapletreemediasg/
Services offered:
- Web Design and Development
- Landing Pages
- Digital Marketing
- SEO
- SEM
- Social Media Marketing
- Video Productions
The team at Mapletree Media comprises highly skilled professionals dedicated to helping businesses grow and succeed. With a proven track record of serving over 2,000 clients and recognition such as the Web Excellence Awards, our team ensures your goals are achieved through strategic and innovative solutions.
Your business is in capable hands with experts committed to turning your vision into reality.
Notable Case Studies
LET’S GROW YOUR TRAFFIC
FREE WEBSITE AUDIT. COMPLETE THE FORM BELOW
Let Us Show You
How to Boost
Your Website for
MORE
Traffic!
- Website Audit – Identify issues and unlock your site’s potential.
- Security Audit/Pentest – Safeguard your site against cyber threats.
- UI/UX Audit – Deliver seamless, engaging user experiences.
- SEO – Improve search rankings and drive more traffic to your website.
- Design Thinking Workshop – Spark innovation and refine your strategies.
- Electronic Direct Mailers (EDM) – Reach your customers directly with targeted emails through our expertly managed email marketing platform.
Building trust and recognition in today’s fast-paced market requires professional expertise. Let Mapletree Media be your partner in crafting a brand that leaves a lasting impression.
4. RainbowDiaries
RainbowDiaries is a must-visit famous blog in Singapore for parenting, lifestyle, and food-related topics. The platform shares personal experiences, parenting insights, and learning tips in an engaging way.
The blog’s tagline, “Colors of Life,” reflects its diverse and meaningful content. Parents seeking support and inspiration will find it here.
5. LydiaScapes Travel
With nearly 60 countries under her belt, Lydia Yang created LydiaScapes Travel to inspire adventurous spirits. This popular blog in Singapore focuses on rock climbing, eco-travel, and remote work.
Lydia has been featured in multiple international events, making her blog a go-to resource for travel and adventure lovers.
6. Teenage Magazine
Teenage Magazine is a top blog website in Singapore that caters to the youth. It delivers content on entertainment, lifestyle, beauty, and fashion while empowering young leaders.
For those looking to stay updated on trends, Teenage Magazine offers engaging reads and valuable life tips.
7. Seth Lui
Food lovers trust Seth Lui for honest reviews on Singapore’s best dining experiences. This famous blog in Singapore shares insights on eating, travelling, and even managing food-related businesses.
With in-depth food guides and travel recommendations, Seth Lui remains a reliable source for locals and tourists.
8. Parka Blogs
Parka Blogs was started as a personal blog. Then later it evolved in featuring more art-related shares linked to animation, movie and comics. The person who works behind the screen gives subjective reviews regarding art purchases. She also wants to keep art fans informed on anything artsy. The mission of the blog is to make sure you know exactly what you are buying.
9. myBeautyCravings
myBeautyCravings is a Beauty & Travel blog that provides interesting and trustable content for readers, especially women to discover beauty products and travellers to know more info related to travel experiences.
They offer honest reviews and many readers have given good feedbacks regarding their posts on their website. They have also increasingly grown as one of the top websites in Singapore with good traffic ranks.
10. Will Fly for Food
A perfect blog for Traveleaters (travellers who travel for food)! Will Fly for Food offers food reviews in different countries and most importantly, their reviews can be trusted as they want to make sure everything they share will be read and referred by the public readers.
11. Ladyironchef
Ladyironchef is Singapore’s top food and travel website. They started in the early days of 2007. The editor in charge who works behind the screen is someone who has passionate interests for food, travelling and other fun things that can be done in life.
The website was established as an independent and stand-alone company with no affiliation with any companies. If you want to know honest reviews about food, dining and travel, Ladyironchef is a good website for you to discover more.
12. Expat Living
Expat Living is the best website to visit if you need to know information on anything related to living in Singapore. It covers different topics which include what it’s like to live in Singapore, valuable info related to kids, homes, travel, wine & dine, style & beauty and health & fitness.
13. Salary.sg
Salary.sg is often referred by many job seekers and investors in Singapore as this website mainly serves content related to income, jobs, career options, wealth and investments in Singapore.
14. Eatbook
Eatbook is a local site that helps Singaporean discover the choices of food available in town. If you’re out of ideas on where or what to eat, then Eatbook is just within a few clicks away. You can plan new ideas on your next food hunting trip with your friends.
15. Home Decor
Home Decor is a website that shares useful information related to homes, renovation, home tips and more. It is a good website if you want to get inspiration and useful tips in regards to decorating your home.
16. Alvinology
Alvinology is a blog that shares many insights on travel, entertainment, lifestyle, food & drinks and shop. They also conduct contests online where visitors can win attractive prizes. It is a one-stop website where you can obtain useful information for your current and future use.
17. I eat I shoot I post
As you can read the name, I eat I shoot I post is a blog all about food; from finding out places to eat to get in-depth on the ingredients, recipes, the science, art and history of food. The bloggers here consider themselves as culinary explorers, gastronomic eeks and obsessive-compulsive cooks.
18. Vivawoman
Vivawoman was founded in 2016, a blog established to serve the beauty community. The content shared runs in between skincare and other beauty topics that are relatable to the current trends.
19. Singapore Motherhood
Singapore Motherhood was established to provide a one-stop portal to cater to the needs of local parents and parents-to-be with information relevant to this new and exciting new phase of life. Useful tips on parenting and other informational content can be read and view on the website.
20. Teenage
Teenage is Singapore’s number one youth title. The blog delivers the best in entertainment, lifestyle, beauty and fashion, all while feeding readers with essential skills to navigate adulthood. They aim to inspire, empower and celebrate new-gen leaders of today, at the same time positioning the platform where youths can unlock their full potential and skills.
21. Daniel Food Diary
As the name suggests, Daniel Food Diary features enticing posts related to food. It includes both local and international food of which the readers can refer to as guides. The website introduces some of the best food and dining experiences, from budget to luxurious choices.
22. The Smart Local
TheSmartLocal is an independent media publisher in Singapore that shares content for the local community. Besides the website, they also have other digital platforms like YouTube, Facebook, Twitter and Instagram.
23. Mothership.sg
Mothership.sg is one of Singapore’s most-read digital news and lifestyle platforms. It covers a mix of current affairs, social issues, viral stories, and entertainment in an engaging and digestible way. Whether you’re looking for the latest updates on local events or just want a laugh from their witty takes on trending topics, Mothership.sg has something for everyone.
24. The Online Citizen
The Online Citizen is Singapore’s longest-running independent news website. It focuses on socio-political issues, investigative journalism, and in-depth analysis of policies affecting everyday Singaporeans. Known for its bold reporting, it offers alternative viewpoints and encourages discussions on topics that may not always make it into mainstream media.
25. mrbrown.com
Run by Lee Kin Mun, better known as Mr. Brown, this blog is a witty and humorous take on life in Singapore. Whether through blog posts, podcasts, or videos, Mr. Brown captures the quirks of Singaporean culture while offering lighthearted yet thought-provoking commentary on local news and social issues. If you enjoy satire and local humor, this blog is a must-read.
The Blogging Scene in Singapore: Growth, Influence, and Future Trends

Blogging in Singapore has come a long way. What started as personal online diaries has transformed into influential platforms that shape opinions, trends, and even industries. Today, blogs cover everything from food and travel to technology and personal finance, offering valuable insights to local and global audiences.
The Evolution of Blogging in Singapore
In the early 2000s, blogging was primarily a hobby. People shared personal stories, thoughts, and daily experiences. Over time, some blogs gained traction, evolving into reputable sources of information and entertainment.
As social media platforms like Facebook, Instagram, and TikTok emerged, many assumed that blogging would fade. Instead, it adapted. Blogs remain a trusted resource, providing in-depth content that social media often lacks. Bloggers now integrate multimedia, combining text, images, and videos to engage their audiences more effectively.
How Blogs Have Shaped Singaporean Culture
Blogs have played a key role in shaping consumer behaviour and public discourse in Singapore. They offer alternative viewpoints, often highlighting perspectives not covered by mainstream media.
- Food and Lifestyle Influence – Blogs have helped countless eateries gain recognition, often turning hidden gems into popular dining spots.
- Consumer Awareness – Product review blogs provide honest, detailed feedback that helps consumers make informed choices.
- Social Conversations – Some bloggers use their platforms to discuss societal issues, shedding light on important topics and encouraging public dialogue.
What Makes a Blog Stand Out?
Not all blogs gain a loyal readership. Those that do often share a few common traits:
- Authenticity – Readers connect with real, relatable content. Personal experiences and honest opinions matter.
- Engagement – Successful blogs encourage discussion, whether through comments, social media interactions, or community building.
- Consistency – Regular updates keep readers engaged and returning for more.
- Value-Driven Content – The best blogs offer insights, solutions, or entertainment that readers find worthwhile.
Emerging Blogs to Watch
Singapore’s blogging landscape is always evolving, with new voices making an impact. Here are a few rising blogs gaining traction:
- Tech Insights SG – Covering the latest in local tech trends, gadgets, and startups.
- EcoLiving SG – Focused on sustainable living, eco-friendly brands, and urban environmental issues.
- SG Personal Finance – A go-to source for money-saving tips, investment strategies, and financial planning.
The Role of Blogs in Digital Marketing
Many businesses leverage blogs as part of their marketing strategy. A well-placed feature on a popular blog can introduce a brand to thousands of potential customers.
- SEO and Visibility – Blogs improve search rankings, driving organic traffic to business websites.
- Brand Collaborations – Companies partner with bloggers for product reviews, sponsored posts, and social media shoutouts.
- Trust and Credibility – Readers often view bloggers as unbiased sources, making their recommendations highly influential.
Success Stories: Blogs Driving Business Growth
Several Singaporean brands have seen remarkable growth thanks to strategic collaborations with bloggers:
- A local fashion brand partnered with a lifestyle blogger, leading to a surge in online sales and social media engagement.
- A tech startup worked with a review blog, resulting in increased product awareness and consumer trust.
These partnerships highlight the power of blogs in connecting brands with the right audience.
What’s Next for Blogging in Singapore?
The future of blogging is exciting. While the landscape continues to evolve, several trends are shaping its next phase:
- Multimedia Integration – Blogs are incorporating video content, podcasts, and interactive elements to enhance engagement.
- Niche Focus – Readers are looking for expert insights, leading to a rise in niche blogs dedicated to specific interests.
- Community-Driven Content – Many bloggers are shifting towards building engaged communities rather than just passive readerships.
Conclusion – Famous Blog in Singapore
Blogging in Singapore remains a powerful medium for sharing insights, experiences, and expertise across various industries. Whether it’s food, travel, lifestyle, or digital marketing, these blogs continue to shape trends, provide valuable recommendations, and influence readers. Platforms like Glitz and Beauty Insider have carved out a strong presence in the lifestyle and beauty space, offering curated recommendations and trusted reviews that keep readers coming back.
Meanwhile, Mapletree Media stands out as more than just a blog—it’s a strategic platform for businesses looking to strengthen their digital presence. By combining in-depth content with expert marketing insights, it helps brands navigate the ever-changing digital landscape with confidence. As blogging continues to evolve, these platforms remain at the forefront, offering quality content and valuable perspectives for Singaporean readers.