Making Brands Shine Digitally Since 2006
MTG.SG is a globally renowned brand known for its Beauty Devices based out of Japan.. Teaming up with Mapletree Media, they aimed to create an exceptional corporate website that showcased their cutting-edge products and delivered a seamless user experience. As a leading marketing and advertising company in Singapore, Mapletree Media’s web designers played a crucial role in crafting web pages and designs that resonated with their target audience and conveyed MTG.SG’s excellence.
MTG.SG, a prominent Japanese business entity, faced the challenge of outdated online representation. Their existing website failed to reflect their brand vision adequately and lacked the user experience necessary to engage their diverse audience effectively. With a desire to modernise and align with industry standards, they sought MapleTree Media’s expertise.
Our approach began with comprehensive research and analysis, enabling us to understand MTG.SG’s unique requirements and market dynamics fully. Drawing on these insights, we conceptualized a design strategy centered on visual storytelling and user-centric principles. Collaborating closely with MTG.SG, we curated and optimized content to communicate their brand message effectively.
Following design conceptualization, we proceeded with development, ensuring the website’s responsiveness and performance across devices. Rigorous testing and optimization were conducted to refine the user experience and address any potential issues. Throughout the process, MTG.SG was actively involved, providing feedback and guidance to ensure alignment with their objectives.
Beauty Device Showcase: Mapletree Media’s web designers meticulously designed and developed a corporate website that presented MTG.SG’s Beauty Devices in an engaging and informative manner. The design approach reflected the essence of MTG.SG’s products while keeping the user experience at the forefront.
Dual Language Module: The incorporation of a dual language module allowed MTG.SG to cater to a diverse audience, providing content and product information in both English and Japanese. This feature enhanced user engagement and facilitated better communication with their international clientele.
Visual Strategy & Comparison Sliders: High-quality visuals and detailed product descriptions were utilized to showcase MTG.SG’s Beauty Devices effectively. The inclusion of comparison sliders enabled users to easily compare features, aiding them in making informed decisions about their desired products.
Mobile-Friendly Website: Understanding the significance of mobile accessibility, Mapletree Media ensured the website was optimized for mobile devices, enhancing user experience and accessibility.
MapleTree Media’s transformation of MTG.SG’s business website yielded significant results. By leveraging design-driven strategies, we revitalized the website’s appearance and functionality, ensuring it resonated with the MTG.SG brand identity. Through seamless integration of captivating visuals and engaging narratives, we not only enhanced user engagement but also elevated the MTG.SG brand perception in the digital landscape.
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