Invisalign, a leading provider of clear aligners for teeth straightening, partnered with Mapletree Media to drive a successful local and regional marketing campaign. The objective was to enhance brand visibility, generate consumer interest, and establish Invisalign as the preferred choice for teeth alignment solutions.
Invisalign aimed to overcome the challenge of increasing brand awareness on a local and regional scale and differentiating themselves from competitors in the dental industry. They needed a comprehensive marketing strategy that effectively showcased the benefits of their products and built trust among their target audience.
Mapletree Media collaborated with Invisalign to develop a strategic approach that encompassed various components of digital marketing. The key focus areas included branding, content creation, landing page design & UX, design & creative development, and influencer partnerships. The following services were executed to achieve the desired goals:
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