HABA

With the growth of many online shopping and ecommerce websites in Singapore, HABA, a large Japanese cosmetic and skincare brand decided to launch their own ecommerce website. Their objective was clear – have a seamless shopping. Experience between their online ecommerce shop and retail outlets and encourage spending. Not only did we achieve this but we also integrated their CRM with the woo commerce shopping cart to increase loyalty with their customers.

Client Brief

Their site was unfriendly to mobile users. Few sales were churning in, a CRM system that they had spent significantly on, was not integrated with their online shop. Their site was also notoriously difficult to update and their social media posts needed a fresh new look and copywriting to increase engagement and eye balling.

Digital Plan & Deliverables

Mapletree Media started the process with a complete website audit that included the back end and front end framework, followed by a social media audit. After having held several meetings with the senior management team, we created a digital brand & content strategy. This included mock-ups for the home and inner pages, social media pages and also Search Engine Optimisation.

Website Executions

We created a fully integrated e-commerce and Point of Sale (POS) platform to ensure seamless online shopping for HABA customers within 3 months !
Modules were created for shopper points to be credited and redeemed online or vice versa from their retail shops
The site was made fully mobile responsive with user experience being a leading objective.
Promotional Banners & Coupons were created for ad hoc promotions for which the shopper can take avail from free shipping, free samples on check out and more.

“Users can now shop on the Haba site within less than a minute from choosing their products to checkout. Previously the site was confusing and lead to a high bounce rate”
— Gio Amista, Lead Designer

More of our work

Thomson Medical

http://thomsonspecialistskincentre.com/

As a premier leading private healthcare provider, the client requested for a full website design revamp for one of their business units. Matching the client’s brand DNA, our web design agency in Singapore created several mockups and design layouts before proceeding to create a website that was intuitive for patients to find the respective treatments and book an appointment easily with their respective doctors.

Crystal Tomato®

https://beyondsunprotection.com.sg

Our client Crystal Tomato ® launched a brand new e-commerce site, Beyond Sun Protection and required it up in record time of 2 weeks, fully integrated with payment gateways and an easy to use backend system to track orders.

Pretty Pets

https://prettypetskennel.com/

Pretty Pets Kennel is the First Pets site that managed for their Website and SEO needs.

Dental Essence

https://dentalessence.com.sg/

Dental Essence, a dental clinic in Singapore, had many issues with their old website – malicious codes and backdated links to name a few. After partnering up with us as their website development agency, we have successfully revamped their website and ensured a seamless UI/UX. To top it off, the copywriting done for all the pages on their site was to ensure the content was optimised.

Self Medical

http://selfmedical.com.sg/

Located in Palais renaissance, this new up market clinic offers various bespoke Aesthetic services and has utilised the services of Mapletree Media to revamp their website and also took up our social media and SEO plans to increase traffic and conversions from patients seeking aesthetic treatments.