Elevating the Travel Experience: A Case Study in Content Creation and Design for Changi Airport Group.
Learn more →About Mapletree Media Singapore
20 years of digital experience.
Equipped for the AI era.
Mapletree Media is an AI-driven digital marketing agency in Singapore, backed by 20+ years of experience working with 3,000+ brands across Southeast Asia, from government agencies to global MNCs. We help brands stay visible as the way people search keeps changing.
- AEO and GEO built in-house, not outsourced or bolted on.
- Backed by real experience, not empty promises.
- What works for us, we bring straight into client work.
Track record
What we’ve built
over the years.
Mapletree Media is the AI-driven digital marketing agency Singapore businesses turn to for search visibility that actually holds up.
3,000+
Clients Served
20+
Years in Business
Award-Winning
Digital & Branding Agency
Our story
The story behind
Mapletree Media.
Mapletree Media digital marketing agency started as a print publisher in Singapore in 2006, then grew with the shift to digital. By testing ideas on our own media platforms first, we learned what works in practice, and that experience still guides the work we do for clients today.
2006
Founded in Singapore as a traditional print & magazine publisher.
2009–2010
Transitioned from print to digital publishing, building out our first owned media platforms.
2012–2018
Expanded into a full-service agency, scaling to thousands of client engagements.
2020
Launched e-commerce marketplace support during COVID to help B2C brands pivot direct-to-consumer.
2023
Recognised for IP development and digital transformation work in Singapore.
2025–2026
Extended into Answer Engine Optimisation (AEO) and Generative Engine Optimisation (GEO), helping our own platforms and select clients earn citations in ChatGPT and Google AI Overviews.
Founder & CEO
Meet Sean Gerard,
the founder of Mapletree Media.
Sean speaks regularly at industry seminars, leadership forums, and trade exhibitions, and runs executive masterclasses for business leaders across Southeast Asia.
The team behind the work
Meet the team.
UI/UX & Web Design Specialists
15+ yrs combined
Front-end designers specialising in Figma prototyping, wireframing, and conversion-focused user journeys.
Front-End & Back-End Developers
25+ yrs combined
Full-stack engineers proficient in custom PHP, Laravel, WordPress, headless CMS, and API integrations.
SEO & AEO Technical Engineers
18+ yrs combined
Search strategists specialising in schema markup, site architecture, and Generative Engine Optimisation.
Editorial & Content Copywriters
20+ yrs combined
In-house journalists and content creators trained in E-E-A-T journalism and direct-answer structuring.
Video Production & Creative Unit
15+ yrs combined
Videographers, directors, scriptwriters, and short-form editors for TikTok, Reels, and corporate brand films.
Our work
Some of the brands
we’ve worked with.
Over the past twenty years, we’ve worked alongside government agencies, healthcare providers, heritage F&B names, hospitality groups, universities, and trading companies. Here’s a look at a few of those projects, and what we did for each.
Produced dynamic in-store video campaigns that bring The Guardian’s key activations and retail energy to life.
Unveiling Singapore's Treasures: Mapletree Media's Approach to Content Creation and Design for the Singapore Tourism Board.
Learn more →
Produced a cinematic corporate video that captures The Westin’s five-star experience for both business and leisure travellers.
Transforming Thomson Medical's Online Experience: A Comprehensive Solution for Improved Visibility and Patient Engagement
Learn more →
Elevating NTU's Digital Presence: Engaging Students through Compelling Content and Creative Design
Learn more →
What clients say
Hear from the people
we’ve worked with.
We’ve worked with 3,000+ brands across Asia. Here’s what a few of them told us directly, in their own words.
seo
T
★★★★★
“Hey Sharmila, thank you so much for the edits! It looks good now!! We are very satisfied with the video! 🙏🏻🙏🏻🙏🏻 Thank you to you and your team!”
Tracy
SISO Marketing Executive, Singapore Institution of Safety Officers
H
★★★★★
“Dear Sharmila, Thank you once again for your hard work on the Opening Video - we can see the great effort and intention behind it.”
Hannah
AWICS Marketing Executive, Association of Women in Construction (Singapore)
seo
JW
★★★★★
“I would like to take this opportunity to extend sincere thanks for all of your efforts over the months to complete this video. When we first met and started conversations I was quite concerned as to whether or not we would get to…”“I would like to take this opportunity to extend sincere thanks for all of your efforts over the months to complete this video. When we first met and started conversations I was quite concerned as to whether or not we would get to this point but we have! I am very happy with the outcome of this video, a job very well done!”
James Walkden
General Manager, The Westin Singapore
ttl-b2b
JC
★★★★★
“Thank you - it is lovely working with you. We look forward to future opportunities to collaborate with your again!”
Joe Chau
Director of Public Relations and Marketing, The Capitol Kempinski Hotel Singapore
seo
M
★★★★★
“In my past 1 year of working with Mapletree, you guys have always been supportive and responsible.”
Michelle
Head of Operations, Yeo’s Pte Ltd
ttl-b2b
GL
★★★★★
“Video Looks Great!! Thank you So much. Appreciate your work and we will show it to the team.”
Gilliam Lim
Digital Marketing Manager, Pan Pacific Singapore
Accreditations & credentials
Recognition earned
over the years.
Web Excellence Award
International recognition for web design, UX, and technical execution.
bizSAFE Level 3 Certified
Enterprise risk management and operational safety compliance in Singapore.
Top Agency by MediaOne
Consistently rated among Singapore’s top digital, web, and SEO agencies.
FAQs
Questions people ask us
most often.
Who is the CEO of Mapletree Media Singapore?
Sean Gerard is the Founder and CEO of Mapletree Media Singapore. He has led the agency since founding it in 2006, growing it from a Singapore print publisher into a full-service digital marketing agency that has now served more than 3,000 brands across Singapore and Southeast Asia. He’s also a regular speaker at industry events on digital transformation and branding.
What industries has Mapletree Media worked with?
Mapletree Media has worked with brands across beauty and lifestyle, consumer goods, financial services, and technology, alongside government agencies and global MNCs. Our client list ranges from local SMEs to large regional players across Singapore and Southeast Asia.
Is Mapletree Media an AI-driven digital marketing agency in Singapore?
Yes. Alongside our core website design, video production, SEO, content, and branding services, Mapletree Media has built dedicated Answer Engine Optimisation (AEO) and Generative Engine Optimisation (GEO) capabilities. We’ve used these to help our own media platforms, and select clients, earn citations in tools like ChatGPT and Google AI Overviews. It’s a natural next step for a publisher-first agency that tests new formats on its own platforms before bringing them to clients.
What services does Mapletree Media offer?
Mapletree Media services are mainly SEO, video production, corporate, and ecommerce website design. Around those three, we also handle content creation and copywriting, branding, and digital marketing, so most clients end up working with us across more than one discipline instead of juggling separate vendors.
Where is Mapletree Media based?
Mapletree Singapore, officially known as Mapletree Media Pte Ltd, is headquartered at 81 Ubi Ave 4, #08-17, UB.One, Singapore 408830. From there, we serve clients across Singapore and Southeast Asia, including Malaysia.
Twenty years in the making.
Let’s write the next chapter.
Talk to the team behind the work. It’s a straightforward conversation about where your brand stands today and where it can go next.
Your information is kept confidential and used only to respond to your enquiry, in line with Singapore’s PDPA.